As a Consultant, keep in mind that all you get from Google is knowledge - not
skill - and rarely will you gain the wisdom that tells you what approach to
take in a given situation. This does create a challenge for consultants to
educate the client as to what skills their experience has developed. There's Data, Information, Knowledge, and Wisdom.
Google drowns you in Data, and if you're lucky enough (or smart enough) to click the right links, Google can provide Information. But that is as far as Google can take you.
Knowledge comes from experience of putting Information into play and observing the results in different contexts. And with enough of this experience, one can develop the Wisdom to do the right things at the right times in the right ways -- and the Wisdom to walk away from the wrong things, the wrong times and the wrong ways.
A Consultant's job is to bring Knowledge and Wisdom to clients -- things that they cannot get from Google. When presented with the latest Google search results, a Wise consultant can put that Data or Information into context for the client and explain why it is or is not a good option for them.
A Wise consultant is constantly Googling too. Because with Wisdom comes the understanding that one does not know everything there is to know, especially because things constantly change. A Wise consultant is always adding Data and Information and adjusting his/her Knowledge to the new Information, because if one does not do this, Wisdom will fade into a distant and increasingly irrelevant memory.
Google drowns you in Data, and if you're lucky enough (or smart enough) to click the right links, Google can provide Information. But that is as far as Google can take you.
Knowledge comes from experience of putting Information into play and observing the results in different contexts. And with enough of this experience, one can develop the Wisdom to do the right things at the right times in the right ways -- and the Wisdom to walk away from the wrong things, the wrong times and the wrong ways.
A Consultant's job is to bring Knowledge and Wisdom to clients -- things that they cannot get from Google. When presented with the latest Google search results, a Wise consultant can put that Data or Information into context for the client and explain why it is or is not a good option for them.
A Wise consultant is constantly Googling too. Because with Wisdom comes the understanding that one does not know everything there is to know, especially because things constantly change. A Wise consultant is always adding Data and Information and adjusting his/her Knowledge to the new Information, because if one does not do this, Wisdom will fade into a distant and increasingly irrelevant memory.
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